The Can Associations Get Young Professionals to Engage?
The answer is yes.
In GrowthZone’s recent association survey, we asked respondents what they think is the next major trend for the association industry. One of the top 3 most predicted trends was “Increased Pressure to Recruit Young Professionals.”
Our 8-point guide, The Power of Young Professionals, tackles the challenge of engaging, recruiting, and retaining 20-somethings.
In order for associations to survive, it’s time to embrace the changing membership landscape.
Help your association move away from the status quo and try something new. Really, what have you got to lose?